6 Questions Every New Creator Should Ask to Elevate Their Content Strategy

As a new content creator, it’s easy to get swept up in the day-to-day of content creation—pushing out posts, staying consistent, and trying to grow your audience. But what if the secret to true growth and creating the kind of content you really want lies in asking yourself deeper, more intentional questions?

By reflecting on where you are now and where you want to be, you can align your strategy with your biggest goals. These six questions are designed to help you gain clarity, push past your limitations, and create content that truly resonates with your audience and future vision.

Let’s dive in!

1. If I were to be invited on a podcast, what would I want to be known as an expert in, and how would I want them to introduce me?

Think about this for a second: You’re about to step into a podcast interview, and the host is introducing you to their audience. What do you want them to say about you? What kind of expert do you want to be known as?

This question forces you to get crystal clear on your niche and personal brand. If you want to be known as an expert in a certain field, is that coming across in your content right now? If not, consider how you can align your content more closely with your long-term goals. You have the power to shape your narrative through your content—so what story are you telling?

2. Am I creating the same content that the version of me who has hit all of my goals creates?

Picture yourself having hit all your content and career goals. What does that version of you create? Are you working towards that right now, or are you playing it safe, sticking with content that feels easy or familiar?

By reflecting on the future version of yourself—the one who’s achieved everything you want—you can start reverse-engineering your content strategy. Ask yourself if the content you’re creating today is in line with the content you’d create if you had already “made it.” If the answer is no, it might be time to start experimenting with new styles, formats, or topics that reflect your future success.

3. If I had 1M+ followers, what kind of content would I create every day if I knew it always performed well?

Imagine you’ve already built a massive audience—1 million followers or more. You’re creating content that consistently performs well. How does that change your approach? Would you create content differently if you weren’t worried about whether it would flop?

This question is powerful because it removes the fear of failure from the equation. Often, we hold back from creating the content we’re passionate about because we’re afraid it won’t resonate or perform well. But what if it did? If you’d be creating different content with a massive following, consider testing those ideas now—you might be surprised by how well they connect with your audience.

4. What kind of content do I feel the most resistance to creating right now, and why do I think I feel unmotivated to make it?

We all have content that we resist creating. Maybe it’s showing up on video, being more personal, or diving into a topic you’ve been avoiding. But that resistance is worth exploring. Why do you feel unmotivated to create certain types of content? Is it because it’s outside your comfort zone? Or maybe because it feels vulnerable?

Oftentimes, the content we resist creating is exactly what would resonate most with our audience. If you’re avoiding a specific type of content, ask yourself if it’s because you’re afraid of how it will be received. Facing that fear head-on might be the breakthrough you need to create content that feels truly authentic—and gets the engagement you’ve been looking for.

5. What is my big, scary blue-sky scenario for content creation, and what do I need to change about my content to get there?

When you think about your ultimate, dream scenario for your content, what does it look like? Maybe it’s starting a podcast, becoming a full-time YouTuber, or launching a personal brand that spans multiple platforms.

Now, think about your current content. Is it moving you in that direction? If not, what do you need to change? Your “blue-sky scenario” is your most ambitious vision, and the content you create today should be a stepping stone toward that future. Whether it’s tweaking your brand, experimenting with new platforms, or expanding into different content formats, don’t be afraid to make changes now that will help you reach your big-picture goals.

6. Is there anything I know I want to change about my content or brand, but I’m too scared to pivot because I’m worried it might fail?

This is a big one. Is there something you’ve been wanting to change about your content or brand, but you’re holding back because of fear? Maybe you want to pivot to a new niche, try out a different aesthetic, or shift your tone—but you’re worried your current audience won’t respond well, or that it might “flop.”

Fear of failure keeps so many creators stuck in the same patterns, even when they’re no longer aligned with where they want to go. The truth is, content pivots are part of growth. If there’s something you know you want to change, it’s time to be brave and go for it. Even if it’s not perfect right away, staying true to your evolving vision will pay off in the long run.

Ready to Level Up? Let’s Build Your Next Steps Together!

Answering these six questions can give you the clarity and direction you need to take your content to the next level. Whether it’s refining your niche, building the confidence to pivot, or aligning your content with your long-term vision, these reflections can spark the change you’ve been waiting for.

If you’re ready to dive even deeper and get personalized guidance on your content strategy, We'd love to work with you one-on-one. At Busy Blooming, we offer consulting sessions tailored specifically to your goals and content needs.

Let’s turn those big, scary dreams into actionable steps—book a consulting session with Tess today, and let’s elevate your content together!